Ad Headlines And Body Text That Actually Work

Making online ads is easier than ever with Honeysuite. You can create ads and targeting in under 10 minutes. But sometimes, creating your ad headlines and body text can seem daunting. Don’t worry Honeysuite is here to help! 

Honeysuite’s tips on writing ad headlines and body text that actually work:

1. Keep your ad headlines short and sweet (40 Characters – Headline | 125 Characters Text)

The best ads on Facebook are 125 characters or less for the body text and 40 characters or less for headline’s. The people reading your ads are more likely to choose to click on your ad if they are easy to read and not too wordy.

2. Remember your main objective and choose the right CTA (Call To Action):

Example Facebook Ad Copy

If you are looking for web traffic, your CTA would be “Learn More”, If you are looking to bring people directly to the menu section of your website, your CTA would be “See Menu” Etc.

Imbriglio’s Pizzeria does a great job with short and to the point ad copy here:

Example Honeysuite Customer’s Ad

Ad Headline: “Margherita of Pepperoni Pizza only $9.95”

Body Text: “Wednesday Nights Are Pizza Nights!”

3. Think about your customers and make sure your body text and ad headlines resonate with them:

When you are making Facebook ads, it is very important that your messaging is reflective of what your customers want to see. You should write body text and headline text that is both relevant and actionable, to drive the desired action.

Here is a good example of a great Facebook ad  that is relevant to their customers:

Headline: “Tone House TV: Subscribe Free”

Body Text: “Our signature conditioning workouts are now available at your fingertips. Start training today from home, the park, or anywhere.”

Summary:

• Keep it short and sweet (40 Characters – Headline | 125 Characters Text)

• Remember your main objective and choose the right CTA (Call To Action)

• Think about your customers and make sure your copy resonates with them

If you are interested in running targeted Facebook ads in under 10 minutes starting from only $154/mo

Get Started

If you are curious about how Honeysuite makes creating online ads easier check out our how it works page!