Making online ads is easier than ever with Honeysuite. You can create ads and targeting in under 10 minutes. But sometimes, creating your ad headlines and body text can seem daunting. Don’t worry Honeysuite is here to help!
The best ads on Facebook are 125 characters or less for the body text and 40 characters or less for headline’s. The people reading your ads are more likely to choose to click on your ad if they are easy to read and not too wordy.
If you are looking for web traffic, your CTA would be “Learn More”, If you are looking to bring people directly to the menu section of your website, your CTA would be “See Menu” Etc.
Imbriglio’s Pizzeria does a great job with short and to the point ad copy here:
Ad Headline: “Margherita of Pepperoni Pizza only $9.95”
Body Text: “Wednesday Nights Are Pizza Nights!”
When you are making Facebook ads, it is very important that your messaging is reflective of what your customers want to see. You should write body text and headline text that is both relevant and actionable, to drive the desired action.
Here is a good example of a great Facebook ad that is relevant to their customers:
Headline: “Tone House TV: Subscribe Free”
Body Text: “Our signature conditioning workouts are now available at your fingertips. Start training today from home, the park, or anywhere.”